Tuesday December 20th, 2016
Bouygues Construction asked the My Serious Game agency to launch an innovative web series on Bouygues Construction’s new value system.
An increasingly significant role within companies has been given to creating a shared vision based on shared values and corporate culture.
Bouygues Construction understands this is a major area for consideration and has consequently drawn up a new value system for the year. Education engineers at My Serious Game and Bouygues Construction’s experts teamed up to create a web series aimed at raising awareness amongst employees about the new ethics update.
The end result of this partnership was the web series based on Bouygues Construction’s new value system, which includes: Commitment to health and safety, Ethics and compliance, Working together, Results-driven approach, Emphasis on innovation and new ideas, and Professional mobility.
The Fair Play series is made up of six 10-minute episodes. Video is the most popular format at the moment and has the advantage of engaging users and being easy to use.
A universally-recognised television format was chosen to encourage the maximum number of employees to adopt the values and inspire changes in behaviour. Part CSI, La France a Un incroyable Talent (the French version of Britain’s Got Talent) and Deal or No Deal, the approach of these famous shows has been adopted and applied to problems Bouygues Construction’s employees might come across in their daily work. The episodes are short, energetic, and exciting, rounded off by powerful storytelling. The stories also illustrate and promote good behaviour and best practices.
Each episode features an interactive challenge for users to assess their familiarity with the values dealt with in that episode in a fun, educational way. New questions will appear based on their answers to complete the self-assessment and make it easier for employees to learn about and assimilate the six values.
Here is the first episode :
Constructing the buildings of tomorrow with respect for the past — this is the ambition for the sponsorship agreement signed between Bouygues Travaux Publics and INRAP for a three-year period. A symbol of the relationship of trust created between both partners, this agreement underlines Bouygues Travaux Publics’ long-term commitment to supporting scientific culture and heritage […]
Bouygues Construction and Centrale Lille formed Chaire Construction 4.0 in 2017. Its aim was to support the digitisation and industrialisation of the sector. Thomas Danel, a PhD student in this field, has been working on a prototype for a remote-controlled crane. He talked to us about his project.
Philippe Bonnave, Bouygues Construction CEO, signed an operational reserve policy support agreement on 10th November, alongside Florence Parly, Armed Forces Minister. This agreement will allow reservist employees to be more responsible and committed than ever.
Bouygues Construction asked the My Serious Game agency to launch an innovative web series on Bouygues Construction's new value system. An increasingly significant role within companies has been given to creating a shared vision based on shared values and corporate culture.
Of the 78 companies awarded, Bouygues Construction was once again the only one from the construction sector. The certification was awarded after studying the company's HR procedures, and attests to the quality of its practices, talent management, onboarding and training.
Although construction remains a predominantly male environment, the mind-set is changing and endeavours to promote gender equality are increasing.
Bouygues Construction and all our 50,000 employees wish you a happy and healthy 2018!
The second edition of the Global Mobility Forum kept its promises on 6 and 7 December. Nearly 500 appointments and contacts were produced during these two days, with nearly 800 vacancies in the Group worldwide. Replay.
A photography exhibition of works by young photographers at the Fondation Jérôme Seydoux-Pathé.
