Tuesday December 20th, 2016
Bouygues Construction asked the My Serious Game agency to launch an innovative web series on Bouygues Construction’s new value system.
An increasingly significant role within companies has been given to creating a shared vision based on shared values and corporate culture.
Bouygues Construction understands this is a major area for consideration and has consequently drawn up a new value system for the year. Education engineers at My Serious Game and Bouygues Construction’s experts teamed up to create a web series aimed at raising awareness amongst employees about the new ethics update.
The end result of this partnership was the web series based on Bouygues Construction’s new value system, which includes: Commitment to health and safety, Ethics and compliance, Working together, Results-driven approach, Emphasis on innovation and new ideas, and Professional mobility.
The Fair Play series is made up of six 10-minute episodes. Video is the most popular format at the moment and has the advantage of engaging users and being easy to use.
A universally-recognised television format was chosen to encourage the maximum number of employees to adopt the values and inspire changes in behaviour. Part CSI, La France a Un incroyable Talent (the French version of Britain’s Got Talent) and Deal or No Deal, the approach of these famous shows has been adopted and applied to problems Bouygues Construction’s employees might come across in their daily work. The episodes are short, energetic, and exciting, rounded off by powerful storytelling. The stories also illustrate and promote good behaviour and best practices.
Each episode features an interactive challenge for users to assess their familiarity with the values dealt with in that episode in a fun, educational way. New questions will appear based on their answers to complete the self-assessment and make it easier for employees to learn about and assimilate the six values.
Here is the first episode :
Cast in situ, precast twin walls, precast slabs, modular construction, 3D printing... how do you choose? This, in essence, is the research project being carried out by Emna Attouri, a PhD student participating in the Chaire Construction 4.0 research
Are you passionate about geology, civil engineering and mechanics? Do you like team spirit and discipline? Then this job is made for you! …Bouygues Travaux Publics is offering the first TBM pilot training. Playing a key role in tunnel construction, a TBM pilot must have meticulous attention to detail. The project depends not just on […]
The holidays are fast approaching, and winter is here. To mark the occasion, Bouygues Construction has a surprise in store. We’ve got something lovely to show you: postcards of our most beautiful buildings, old and new. Chalets, airports, hotels... all in the snow! We would like to take this opportunity to offer you our best wishes for the holiday season and the new year !
Disability employment week will take place between the 14 and 20 November. During this time, we will be looking to reaffirming our commitments in relation to disability, and highlighting some of the actions carried out. Our subsidiary, Bouygues Energies & Services, the first company in its sector to have signed a disability agreement, is committed […]
On 6 and 7 December, Bouygues Construction is organising the second edition of its mobility-focused Global Mobility forum. Interview with Jean-Manuel Soussan, Human ResourcesDirector, on mobility policy and the opportunities of this meeting for the company.
Bouygues Energies & Services, a subsidiary of Bouygues Construction, was the first company in its sector to implement a disability agreement.
We interviewed 1,000 young people about their housing. Their answers were very enlightening!
Since 2006, Bouygues Energies & Services has raised the awareness of over 900 managers and employees and carried out over 400 actions to help people with disabilities stay employed. In France, the staff currently counts 343 people with disabilities.
Intrapreneurial strategies, which consist of giving time to employees who have an idea for developing an innovative, end-to-end project with help, are now growing and winning over more and more companies.
